
Ilie Ghiciuc - 13 Mar 2014
Designing a lean business model for your mobile startup
Most entrepreneurs get really excited when an awesome idea pops into their minds. Even if it is completely new in the marketplace or already familiar to some, its execution continues to be an important criterion for a successful startup. As Ash Maurya highlighted, “The problem is that startups fall in love with the solution too early”. By choosing to take your idea to market without insight from your potential customers, you will face the huge risk of losing focus on two main elements. These elements are essential for discovering if people want your mobile product: the vision and the strategy.