Insights (Page 12)

  • Ilie Ghiciuc - 22 Jul 2014
    Success comes at a cost. Entrepreneurs often give up on leading healthy lifestyles in order to attend to more important activities. Conference calls, industry events, project and team management efforts, you name it. Fortunately, staying in shape is made easier nowadays, with the help of a fitness app for iPhone. Surely, anyone’s heard about Runkeeper or Map My Fitness. But what about other tools? Tools that give you the choice between a sports-tracking tangible instrument and a clean mobile application?
  • Ilie Ghiciuc - 13 Mar 2014
    Most entrepreneurs get really excited when an awesome idea pops into their minds. Even if it is completely new in the marketplace or already familiar to some, its execution continues to be an important criterion for a successful startup. As Ash Maurya highlighted, “The problem is that startups fall in love with the solution too early”. By choosing to take your idea to market without insight from your potential customers, you will face the huge risk of losing focus on two main elements. These elements are essential for discovering if people want your mobile product: the vision and the strategy.

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